




Passing the Torch: Bruno Spengler Steps into Pierre-Henri Raphanel’s Role as Bugatti Pilote Officiel
Since 2005, the role of Bugatti Pilote Officiel has been a crucial part of the brand's legacy, representing the marque and demonstrating its exceptional hyper sports cars to customers worldwide. For nearly two decades, Pierre-Henri Raphanel carried out this responsibility with passion and expertise. Now, the torch is being passed to Bruno Spengler, a motorsport veteran, who will continue this prestigious legacy.
Bruno Spengler: A Racing Legend Takes on a New Challenge
Born in France and raised in Canada, Bruno Spengler has built a career defined by success and dedication. His journey in motorsport began in karting and led him to remarkable achievements on the global stage. Spengler spent seven years racing for Mercedes-Benz in the Deutsche Tourenwagen Masters (DTM) before joining BMW M Motorsport in 2012. Over 13 years, he played a pivotal role in BMW’s return to DTM, securing 16 victories, 50 podium finishes, and clinching the 2012 DTM championship title.
Beyond DTM, Spengler showcased his versatility in endurance racing, including appearances at the 24 Hours of Le Mans and the IMSA WeatherTech SportsCar Championship. His extensive experience and technical expertise make him a perfect fit for his new role as Bugatti Pilote Officiel.
Bugatti's New Era: Spengler's Role in the Brand's Evolution
Spengler will now represent Bugatti at exclusive global events, sharing his knowledge with Bugatti enthusiasts and demonstrating the raw power and luxury of the brand's hyper sports cars. His tenure begins during an exciting time for Bugatti, following the unveiling of the Bugatti Tourbillon in Molsheim, marking a new chapter for the brand.
Spengler expressed his excitement, saying, "When the opportunity to join a brand like Bugatti arises, there’s no hesitation – it’s the most prestigious brand in the world, in my eyes. It’s a childhood dream come true, a once-in-a-lifetime chance."
Pierre-Henri Raphanel: A Legacy of Excellence
Pierre-Henri Raphanel leaves behind an unforgettable legacy after serving as Bugatti Pilote Officiel for nearly two decades. A former Formula 1 driver and 24 Hours of Le Mans competitor, Raphanel played a key role in showcasing Bugatti’s most iconic models, from the record-breaking Veyron 16.4 to the revolutionary Chiron.
In 2010, Raphanel cemented Bugatti's place in history by setting the world speed record for a production car in the Bugatti Veyron Super Sport. Reflecting on his tenure, he shared, "My time as Bugatti Pilote Officiel isn’t a book; it’s a chapter of my life – 19 years long – and it is something I’ll carry with me forever."
Bugatti's Future with Spengler at the Helm
As Raphanel transitions into a new role as a Bugatti brand ambassador, Spengler steps in to continue the brand’s rich tradition of performance and luxury. His deep understanding of racing dynamics, coupled with his passion for Bugatti, ensures that the brand remains at the pinnacle of automotive excellence.
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