BYD and UEFA EURO 2024™ Announce Strategic Partnership

June 30, 2024

BYD and UEFA EURO 2024™ Announce Strategic Partnership

Mobility Solutions Trading Company (MSTC), part of the Bustami & Saheb Group and the official and exclusive dealer for BYD in Jordan, has announced an exciting new partnership between BYD and UEFA EURO 2024™. This groundbreaking agreement establishes BYD as the Official Partner and Official E-Mobility Provider for the tournament, marking a pioneering collaboration between UEFA and the global New Energy Vehicle (NEV) manufacturer.

Showcasing BYD's Electric Innovations

According to BYD officials, the tournament will feature the latest innovations in electric cars at various match venues. These displays will be complemented by engaging live events in designated fan zones. UEFA officials highlighted that this partnership aligns with their vision of achieving a European football championship that not only thrills fans but also commits to a cleaner and safer environment. This vision is realized through the use of modern, eco-friendly transportation, especially BYD's cutting-edge electric vehicles.

Commitment to Environmental Sustainability

BYD reaffirms its dedication to providing the latest innovations to support global transformation. The company is elevating the standards of electric mobility services through a diverse range of electric vehicle models suitable for both individuals and businesses. Eng. Ekrimeh Mahasneh, CEO of Bustami & Saheb Group, expressed his excitement about the partnership, emphasizing its significance as a testament to BYD's serious commitment to environmental issues. He praised the strategic use of global platforms and events to promote sustainability and serve both BYD customers and others worldwide.

A Historic Achievement

Mobility Solutions Trading Company (MSTC) previously announced the historical achievement of BYD, having sold over 3 million units worldwide. This success is attributed to BYD's expansion into new markets and the launch of several new models that cater to customer needs and purchasing capabilities. Eng. Mahasneh added, "This step reflects BYD's commitment to providing the latest technological advancements that promote innovation and serve environmental causes. We are committed to promptly delivering these innovations to our customers in Jordan, meeting their refined tastes and needs."

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