Lamborghini Urus SE: Pioneering the Era of Plug-in Hybrid Super SUVs

The Lamborghini Urus SE: Unveiling the World's First Plug-in Hybrid Super SUV

Automobili Lamborghini breaks new ground with the Urus SE, the world's first hybrid plug-in version of their iconic Super SUV. Unveiled at the Volkswagen Group Media Night ahead of the Auto China Beijing 2024, the Urus SE redefines the SUV segment with a focus on unparalleled performance, cutting-edge technology, and a commitment to sustainability.

Unmatched Power and Efficiency:

• Debuting an 800 CV hybrid powertrain, the Urus SE surpasses the Urus S in every aspect.
• A 4.0L twin-turbo V8 engine combined with a powerful electric motor delivers a staggering 800 CV and 950 Nm of torque.
• This translates to a 0-100 km/h sprint in a mere 3.4 seconds and a top speed of 312 km/h, making it the fastest production car in the Super SUV category.
• Additionally, the 25.9-kWh lithium-ion battery enables an electric driving range of over 60 km, significantly reducing emissions.

Enhanced Driving Dynamics:

• The Urus SE boasts a new centrally-located longitudinal electric torque vectoring system, ensuring optimal power distribution and agility on any terrain.
• An electronically-controlled rear differential enhances handling for a purebred super sports car feel.
• The permanent-magnet synchronous electric motor integrated within the 8-speed automatic transmission offers both power boost and electric-only driving capabilities.

Evolutionary Design:

• The Urus SE retains the Lamborghini design DNA while incorporating aerodynamic optimizations.
• A redesigned hood with a floating design and updated front fascia with matrix LED headlights create a more aggressive stance.
• The rear cargo compartment draws inspiration from the Lamborghini Gallardo, featuring a redesigned hatch, Y-shaped taillights, and a new diffuser that increases rear downforce by 35%.
• Aerodynamic efficiency is further improved through under-body air vents and revamped air ducts.

Tailored Luxury:

• The driver-centric interior features a new 12.3-inch touchscreen display with an updated Lamborghini Infotainment System (LIS) and dedicated telemetry for the SE.
• A range of customization options allows for unparalleled personalization, including over 100 exterior colors, 47 interior color combinations, and the Ad Personam program for a truly one-of-a-kind creation.

Four Driving Personalities:

• The Urus SE offers a total of eleven driving modes, combining the existing Urus modes with four new Electric Performance Strategies (EPS).
• EV Drive prioritizes electric power for silent, emission-free urban driving with a range exceeding 60 km.
• Hybrid mode offers optimal balance between the V8 engine and electric motor for everyday driving.
• Performance mode unlocks the full potential of the Urus SE, delivering exhilarating power delivery in all driving modes.
• Recharge prioritizes battery charging while maintaining performance, ensuring you're always ready for electric driving.

A Pioneering Force:

With the Urus SE, Lamborghini pushes the boundaries of the SUV segment. The world's first hybrid plug-in Super SUV seamlessly blends unparalleled performance, cutting-edge technology, and environmental responsibility, solidifying Lamborghini's position as a leader in automotive innovation.