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Rolls-Royce Bespoke Excellence Sets New Standards in Luxury Cars
Rolls-Royce Motor Cars has made headlines in 2024 by redefining luxury and personalization with an investment of over £300 million to extend its Goodwood manufacturing facility. This significant move, the largest financial commitment since the plant's opening in 2003, underscores the marque’s dedication to creating the most sophisticated, personalized motor cars. It also prepares the brand for its transition to a fully electric future.
A Milestone Year for Bespoke Craftsmanship
The 2024 record-breaking performance of Rolls-Royce Bespoke services highlights the brand’s commitment to crafting masterpieces tailored to individual client desires. Featuring intricate designs, innovative materials, and cutting-edge technology, Rolls-Royce produced some of its most unique and valuable creations this year. Iconic models such as the Phantom Extended and Spectre became the ultimate canvas for personalization, particularly in the Middle East, which ranked as the leading region for Bespoke luxury.
Expanding Global Reach and Client Experience
Rolls-Royce's unparalleled client experience was further enhanced through its Private Offices in global hubs like Dubai, New York, and Seoul. These creative spaces allow clients to collaborate directly with designers, resulting in bespoke commissions 25% higher in value. The exclusive Whispers app has also grown, connecting Rolls-Royce owners with exclusive insights and opportunities within the luxury world.
2024 Sales Performance and Popular Models
Rolls-Royce introduced four new models, including the Cullinan Series II and Ghost Series II, with the innovative Spectre making waves as the most demanded model in Europe. The UAE emerged as a key market, achieving record sales and demonstrating high demand for Bespoke features. Globally, Cullinan, Spectre, and Ghost led the list of most requested models.
Rolls-Royce in Dubai and the UAE
As Rolls-Royce sets benchmarks for luxury and personalization, it remains a top choice for discerning car buyers in Dubai and the UAE. The region’s demand for customized vehicles and the brand’s unmatched legacy aligns perfectly with the preferences of local car enthusiasts. For those exploring premium vehicles, both new and used Rolls-Royce models are available through trusted platforms like Auto Trader UAE.
Explore a wide range of used cars in Dubai, including luxurious Rolls-Royce models, at Auto Trader UAE. Find the perfect blend of sophistication, style, and performance that fits your unique taste.
