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Rolls-Royce Announces Global Dealer Awards: Celebrating Excellence in Luxury Automotive Sales
Rolls-Royce Motor Cars has announced the winners of its prestigious Global Dealer Awards 2024, recognizing outstanding achievements in sales, brand communication, and client service across its worldwide dealer network. With a presence in over 50 countries, Rolls-Royce continues to set the benchmark for luxury, craftsmanship, and personalized service, reaffirming its position as the pinnacle of automotive excellence.
Dubai Takes Center Stage in Rolls-Royce’s Global Awards
Among this year’s award winners, Rolls-Royce Motor Cars Dubai emerged as a standout, securing two key titles:
With Dubai's status as a hub for luxury vehicles, it comes as no surprise that Rolls-Royce Dubai continues to excel, offering a premium experience to ultra-high-net-worth individuals seeking bespoke automotive craftsmanship.
Recognizing Excellence: 2024 Global Winners
Beyond Dubai, several Rolls-Royce dealerships worldwide were honored in different categories:
These awards highlight the brand’s commitment to offering an unparalleled ownership experience, with each dealership setting new standards in luxury car sales, bespoke customization, and long-term client relationships.
The Growing Demand for Bespoke Luxury Cars
In 2024, Rolls-Royce reaffirmed its commitment to Bespoke luxury, with client demand for ultra-personalized vehicles continuing to rise. The brand reported that the average value of Bespoke commissions per vehicle increased by 10% compared to the previous year, showcasing the growing preference for tailor-made, one-of-a-kind Rolls-Royce models.
To accommodate this increasing demand, Rolls-Royce has invested over £300 million in expanding its manufacturing facility at Goodwood. This expansion will provide additional capacity for the intricate, high-value Bespoke and Coachbuild projects, reinforcing Rolls-Royce’s reputation as an authentic luxury house that caters to the most discerning clientele.
Rolls-Royce and the Dubai Market
Dubai has long been a key market for Rolls-Royce vehicles, with models such as the Phantom, Ghost, and Cullinan being top choices among luxury car buyers in the UAE. The city's affluent residents appreciate the brand’s commitment to exclusivity, performance, and craftsmanship, making Dubai one of the most important hubs for Rolls-Royce's global operations.
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