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World Premiere: BrightDrop Electric Commercial Vans to Join Chevrolet's Expanding EV Lineup
General Motors (GM) has announced a significant shift in its electric vehicle strategy by integrating BrightDrop electric commercial vans into the Chevrolet brand. This move not only brings BrightDrop's innovative EV technology to Chevrolet's extensive commercial vehicle sales and service network but also enhances the brand's growth opportunities in the electric commercial vehicle market.
Expanding Chevrolet’s EV Portfolio with BrightDrop Vans
BrightDrop EVs, with a GM-estimated range of 272 miles of combined city/highway driving, offer advanced features designed to keep drivers safe and alert. By adding BrightDrop's electric vans to the Chevrolet lineup, the brand aims to provide businesses with reliable, emissions-free transportation options that combine advanced electric vehicle technology with the widespread accessibility and dependability that Chevrolet is known for.
This strategic integration will allow Chevrolet dealers, once certified under certain commercial EV requirements, to sell and service BrightDrop vans. This expansion enables Chevrolet to further optimize uptime for commercial fleet operators and provides an additional tool for businesses looking to achieve productivity and carbon-neutral goals.
A Milestone for BrightDrop and Chevrolet
The addition of BrightDrop to the Chevrolet portfolio marks a significant milestone for GM's fleet business. BrightDrop was initially introduced at the Consumer Electronics Show in January 2021 and later integrated into GM Envolve, the company’s fleet business serving commercial and government customers.
“The Chevrolet BrightDrop 400 and 600 will continue to feature state-of-the-art technology designed to enhance efficiency, reduce tailpipe emissions, and optimize service and delivery operations,” said Sandor Piszar, vice president of GM Envolve. He emphasized that integration into Chevrolet will expand the reach and accessibility of BrightDrop, offering more customers the necessary tools to achieve their productivity and sustainability targets.
Production and Market Expansion
The BrightDrop vans will continue to be produced at the CAMI Assembly plant in Ingersoll, Ontario, Canada’s first large-scale EV manufacturing facility. GM Canada President Kristian Aquilina expressed pride in this branding evolution, highlighting CAMI's production capabilities and the potential that GM and Chevrolet see in the BrightDrop lineup within the electric fleet market.
Kristian Aquilina stated, “GM Canada is proud that our team at CAMI Assembly will now produce BrightDrop commercial EVs under the Chevrolet brand. This branding evolution is a testament to the potential GM and Chevrolet see for BrightDrop in the electric fleet market, and to CAMI’s production capabilities as Canada’s first large-scale EV manufacturer.”
Chevrolet’s Commitment to Commercial EV Solutions
Scott Bell, Vice President of Chevrolet, stated, “With the addition of BrightDrop to the Chevrolet lineup, we are combining advanced EV technology with the dependability and widespread accessibility that only Chevrolet can offer. This move strengthens our EV offerings and reaffirms our role as a leading commercial brand that enables businesses large and small to get work done."
This integration underscores Chevrolet's commitment to providing robust and reliable electric vehicle solutions for commercial and fleet customers, solidifying its position as a key player in the commercial EV space.
Explore Used Chevrolet Electric Vans in Dubai
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